Privacy Policy

We appreciate your interest in our website. Protecting your personal data is very important to us.

This Privacy Policy explains how Genuelle (“we”, “us”, or “our”) collects, uses, stores, and discloses personal information in accordance with:

This Privacy Policy is designed to apply worldwide and comply with applicable privacy and data protection laws in the countries and regions where our customers reside.

This Privacy Policy applies to all users of our website, including individuals located in Australia & New Zealand, and any other jurisdiction where we offer our products or services, subject to applicable privacy and data protection laws.

1. Data Controller

The entity responsible for the processing of personal data on this website is:

Shop Name: Genuelle
Company Name: Genuelle
Company Registration Number: 1012.190.248

Business Address:
Mariastraat 12, 8000 Brugge, Belgium

Email: hello@genuelle.com
Tel.: +61 480 008 483

Support hours:
Monday – Friday: 9:00 AM – 6:00 PM
Saturday – Sunday: 10:00 AM – 3:00 PM
Our customer service team usually replies within 12–24 hours on weekdays.

2. Access Data & Website Hosting

When you visit our website, certain information is automatically collected through your browser or device. This includes:

Visited pages
Date and time of access
Amount of data transferred
Referrer URL
Browser type and version
Operating system
IP address (anonymised or truncated where possible)

This data is used solely to ensure website functionality, security, and performance.

Legal basis:

Australia & New Zealand: We collect, use, store, disclose, and process personal information in accordance with applicable privacy and data protection laws in the jurisdictions where we operate and where our customers reside.

Website Hosting Provider

Our website is hosted by:

Shopify International Ltd.
2nd Floor Victoria Buildings
Haddington Road
Dublin 4, D04 XN32
Ireland

Shopify Privacy Policy:
https://www.shopify.com/legal/privacy

3. Cookies & Consent

Our website uses cookies and similar technologies to provide essential functions and improve your browsing experience.

Types of cookies used:

Essential cookies (e.g. shopping cart, checkout functionality)
Functional & statistical cookies (Shopify analytics)
Marketing cookies (only where legally permitted)

You can manage or disable cookies via your browser settings. Please note that disabling cookies may limit certain website features.

Legal basis:

Australia & New Zealand: Applicable privacy and data protection laws, including lawful collection, legitimate business purposes, secure handling, and permitted use of personal information.

4. Contacting Us

When you contact us via email or our contact form, we process the information you provide (such as name, email address, and message content) to respond to your enquiry.

Legal basis:

Australia & New Zealand: Applicable privacy and data protection laws, including lawful collection, legitimate business purposes, secure handling, and permitted use of personal information.

Data is deleted once your request has been fully processed, unless legal retention obligations apply.

5. Customer Accounts & Orders

When you create an account or place an order, we collect and process the following personal information:

Full name
Billing and delivery address
Email address
Telephone number (optional)
Order and transaction details

This information is required to process and fulfill your order and provide customer support.

Legal basis:

Australia & New Zealand: Applicable privacy and data protection laws, including lawful collection, legitimate business purposes, secure handling, and permitted use of personal information.

Data is retained in accordance with applicable accounting, tax, and commercial laws.

6. Payment Processing (Shopify Payments & PayPal)

Payments on our website are processed securely via Shopify Payments and PayPal.

Depending on the payment method you choose, the following personal data may be transmitted to the relevant payment provider:

Full name
Billing address
Payment details (such as card or PayPal account information)
Order and transaction details

We do not store full payment card details on our servers. Payment data is processed directly by the payment service providers in accordance with their own privacy policies and security standards.

Shopify Payments

Shopify Payments is operated by Shopify and its affiliated payment processors.

Shopify Privacy Policy:
https://www.shopify.com/legal/privacy

PayPal

If you choose PayPal as your payment method, personal data is transferred directly to PayPal.

PayPal Privacy Policy:
https://www.paypal.com/privacy

Legal basis:

Australia & New Zealand: Applicable privacy and data protection laws, including lawful collection, legitimate business purposes, secure handling, and permitted use of personal information.

7. Shipping & Logistics

To deliver your order, we share the necessary information (such as name, delivery address, and telephone number if provided) with our warehouse or shipping partners.

Warehouse address:

Building 4, 4th Floor, 58 Baiye Road, 523000 Guangdong, China
205 Abinger Street, Melbourne, VIC 3121 Richmond, Australia

Legal basis:

Australia & New Zealand: Applicable privacy and data protection laws, including lawful collection, legitimate business purposes, secure handling, and permitted use of personal information.

8. Analytics & Website Statistics

We use basic Shopify analytics to understand how visitors interact with our website (e.g. page views, traffic sources, and visitor numbers).

This data is aggregated and anonymised and cannot be used to identify individual users.

Legal basis:

Australia & New Zealand: Applicable privacy and data protection laws, including lawful collection, legitimate business purposes, secure handling, and permitted use of personal information.

We do not use advanced third-party tracking tools unless required by law or explicitly enabled.

9. International Data Transfers

Your personal data may be processed, stored, or transferred to countries other than your own to facilitate worldwide order fulfilment, shipping, payment processing, website hosting, and customer support. We take appropriate measures to protect your personal information in accordance with applicable data protection laws.

We take reasonable steps to ensure that overseas recipients handle personal information in accordance with applicable privacy laws.

10. Your Privacy Rights

Under applicable privacy and data protection laws worldwide, you may have the right to:

Access your personal data
Request correction of inaccurate or outdated data
Request deletion where legally permissible
Object to certain uses of your data
Withdraw consent where processing is based on consent

Requests can be sent to:
hello@genuelle.com

If you believe your privacy rights have been breached, you may contact us directly so we can investigate and resolve your concern.

You may also lodge a complaint with the relevant data protection authority or privacy regulator in your country or region.

11. Data Retention

We retain personal information only for as long as necessary to fulfill its purpose or comply with legal, accounting, or regulatory obligations.

12. Links to Our Policies

Terms of Service: Terms of Service
Shipping Policy: Shipping Policy
Return & Refund Policy: Return & Refund Policy
Privacy Policy:Privacy Policy
Transactions Policy: Transactions Policy
Contact Page: Contact Page

1. Data Controller

2. Access Data & Website Hosting

Website Hosting Provider

3. Cookies & Consent

Types of cookies used:

4. Contacting Us

5. Customer Accounts & Orders

6. Payment Processing (Shopify Payments & PayPal)

Shopify Payments

PayPal

7. Shipping & Logistics

8. Analytics & Website Statistics

9. International Data Transfers

10. Your Privacy Rights

11. Data Retention

12. Links to Our Policies

COMPANY INFORMATION